![]() ![]() ![]() We think there are many things you can do instead of using multi-layered foil packaging. We want you to know that we still love Parle G biscuits and candies, but we really want you to stop using multi-layered foil packaging. We thank you for your reply to our letters, though we do wish we could have received a hand-written reply. I heard such wonderfully out-of-the box ideas from putting biscuits in cement to using mango pits to papier mâché!) (In class the brainstorming session was much more creative that what they ultimately put below. 30 Oct, 2013 192- The number of times you can cover Earths circumference if you line up all the. Brand packaging went from wax paper to BOPP (Biaxially oriented polypropylene or plastic, as we like to call it). This time I typed it up and pasted it on the Facebook page again hoping they would consider what we wrote. Apart from being India’s largest selling biscuits, Parle-G is the winner of 8 Gold and 11 Silver awards at the Monde Selection. While there was a brief reply, it seemed to make light of the children’s ideas. ![]() They never received a reply, so at the end of the summer holiday I wrote to ParleG on its Facebook page to see if I could get a response that way. You can see a sampling of the letters here. Read iDiva for the latest in Bollywood, fashion looks, beauty and lifestyle news.At the end of last year, my then 4th standard Garbology students wrote to Parle G to request they rethink their packaging for their biscuits and candies. It has manufacturing units in six other countries namely the US, UK, Canada, New Zealand, Middle East and Australia. Our Brands Parle-G Filled with the goodness of milk and wheat, Parle-G has been a source of all round nourishment for the nation since 1939. Little did you know that Parle products are a hit worldwide. Not just that, but the survey also claims that 4551 Parle-G biscuits are being consumed at any given second in India. Also, did you know that the brand has a huge market of consumers in China? Parle-G sells more than all the other biscuit brands in China. Can you imagine how much less single use plastic waste there will be if just Parle-G changed its packing to an alternate biodegradable material Now the sales are up let’s see the contribution to a better Tom too Afroz shah and 9 others 237 1,325 14. The first Indian company to cross Rs 5,000 crore mark in salesĪccording to a Nielsen survey, Parle-G was the first Indian FMCG (Fast-Moving Consumer Goods) brand to cross the Rs 5,000 crore mark in retail sales. My whole career is feuled by chai and Parle-G since theater days. However, it’s believed if the monthly production of the biscuits is stacked side-by-side then it would be enough to cover the 7.25 lakh km distance between Earth and moon.Ħ. However, all the rumours were put to rest when Parle Products’ group product manager, Mayank Shah, said that the kid in the picture is just an illustration which was made by Everest Creative’s artist Maganlal Daiya in the 60s.Īround 1 Billion Parle-G packets are produced monthly which are further sold in 5 million retail stores across the country and worldwide. Rumour has it that the baby girl is Neeru Deshpande and the picture was clicked by her father when she was about 4-year-old. Ever since then, there's been no change in the packaging or taste. Also, ‘G’ initially stood for ‘glucose’, which was later stated as ‘genius’ by a brand slogan. Keeping up with the competition with other biscuit brands, in 1985, they renamed the product as Parle-G. In a recent statement, the company has also cleared that during the recent national. India’s most favourite biscuit was first baked in 1938. According to a survey, Parle-G is the largest selling biscuit brand in the world. The House of Parle started with only 12 workers back then, which is now a full-grown family of 50,500 employees. Ruru Eduventures - Offering Parle G Biscuits Box Rs 2, For Packaging, Capacity: 360 at Rs 630/carton in Delhi, Delhi. Mohanlal Dayal, the founder of Parle-G, established the first Parle factory in 1929 in Vile Parle, Mumbai. Parle-G was established much before independence. But now that the sales are up people have urged the company to avoid plastic and change its packing to an alternate biodegradable material. The first Indian company to cross Rs 5,000 crore mark in salesĭid you know that Parle-G biscuits were initially sold wrapped in butter paper? It was much later that the packaging changed to plastic packets.The journey from Parle Gluco to Parle-G. ![]()
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